How to Integrate Campaignswell with Adjust Callback API

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Step 1. Open Server Callback Setup

• In Adjust, go to your app card or open the Data Management tab
• Under Server Callbacks, click “Add Callback → Guided Setup”

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Step 2. Choose Callback Triggers

In the Callback Trigger list, select the events that should trigger the callback:

• ✅ install
• ✅ All events from your SKAN schema
• ✅ cw-subscribe (after your team implements this event)
• ✅ cw-nrc-purchase (after your team implements this event)

Step 3. Enter the Server Endpoint

In the Server Endpoint field, paste the endpoint URL from the Campaignswell integration manua

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Step 4. Select Required Placeholders

Make sure to include the following data placeholders for each callback:

• Apple Search Ads
• Attribution Settings
• Engagement Data
• Facebook
• Google Ads
• SKAN Advanced
• SKAN Essentials
• TikTok
• Snapchat
• Twitter
• User Data

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Step 5. One Webhook per Event

Each event selected will result in a separate webhook being created in Adjust for that specific trigger

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