Irina Dyakova
CMO at Dialogue
App install campaigns: what actually works in 2025
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July 28, 2025
How this app studio fixed their marketing strategy and increased ROI 7x
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July 24, 2025
LTV
LTV calculation mistakes that cost your mobile app 10% of profit (and how to avoid them)
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July 23, 2025
2025 App marketing strategy your dashboard doesn’t want you to know
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July 18, 2025
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Case study
How this App team turned a web-to-app funnel test into 20% of total revenue
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July 7, 2025
LTV
Why ROAS and CPA are lying to you in App Marketing
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July 9, 2025
How to hack your Web2App funnel
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July 10, 2025
